Intuitive interfaces: what actually makes them clear?
UX, Accessibility, Communication, Product, UI Paul Wilshaw UX, Accessibility, Communication, Product, UI Paul Wilshaw

Intuitive interfaces: what actually makes them clear?

Most “intuitive” interfaces are just clear. This article shows how to remove cognitive load with precise language, predictable structure, and visible feedback. Use the clarity trifecta and the 3–30 ladder, run the five-second test, and fix mobile-first friction that costs sign-ups and sales.

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From code to conscience: Why Edinburgh’s AI boom must put people first
AI, Design, Product DesignedforHumans Ltd AI, Design, Product DesignedforHumans Ltd

From code to conscience: Why Edinburgh’s AI boom must put people first

The tech scene is buzzing with AI innovation, but speed alone won’t win the race. As start-ups push the boundaries of what’s possible, they face a bigger question: can they build AI that’s not just clever, but also transparent, inclusive, and ethical? This isn’t a side quest — it’s the main storyline.

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